After his wife was diagnosed with breast cancer, Bob Carey put together a great initiative called The Tutu Project. The idea? To take photos of himself dressed up in a pink tutu around the world to raise funds for the Carey Foundation. He’s also compiled all the photos into a book called Ballerina where net proceeds go directly to breast cancer organizations that include Cancercare.org and the Beth Israel Department of Integrative Medicine Fund. To offer your support, head over to the site.